Discover ∙ Diversity ∙ Digital

Discover the Canadian ethnic market, 7 Million strong and growing by a quarter million each year, bringing with them cultural, social and digital nuances that are not being effectively serviced by traditional marketing approaches.

At d-lounge we connect brands with ethnic Canadians through insight-driven ethnic strategies on mainstream platforms; and through innovative approaches on ethnic platforms.

Backed by Cross Communication Group Shanghai, one of the largest digital agencies in China, and Balmoral Multicultural, Canada’s leader of Multicultural Marketing, d-lounge has the experience and resources to deliver targeted digital and social campaigns – from paid media to influencer marketing, social media strategy to web development.

Doers, Movers and Shakers

It takes a diverse team to address a diverse market. Each team member strikes a perfect balance in Canadian and ethnic culture.

Image of Johnson Chang

Johnson Chang

Creative Pitcher

The right platform to a digital campaign is like the right ingredients to a good cocktail. Johnson has many specialized tools under his belt acquired from his 10 years of servicing chatr, Fido and BlackBerry.

Image of Wells Wei

Wells Wei

Social Media DJ

Wells is the guy who keeps the crowd going. With 10 years of experience servicing Volkswagen, Bentley, and OCAD, Wells pushes the team to develop campaigns that are truly impactful.

Image of Garry Wong

Garry Wong

Idea Bouncer

At d-lounge, only brilliant ideas stay, anything less gets bounced. Garry has 5 years of experience helping Disney on Ice, chatr and Volvo speak to the ethnic communities in the digital space.

Image of Tajpreet Madan

Tajpreet Madan

The Promoter

Having the right influencer can really kick-start a campaign. Taj is an expert in influencer relations and has had huge success executing diverse campaigns for Chevrolet, Dairy Farmers of Canada and Coca-Cola.

Our Recent Experience

Chatr Logo
Fido Solutions Logo
Dairy Farmers of Canada Logo
Disney on Ice Logo
OCAD University Logo
Volvo Logo

Connect With Us

We are located in the heart of Downtown Toronto.

595 Bay Street, Suite #408
Toronto, Ontario, Canada
M5G 2C2

Johnson Chang

email: johnson@dlounge.ca
Phone: 1-416-364-8819